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  • PRODUCTS & SERVICES
  • INFORMATION CENTER
  • ABOUT US
  • JOBS
DEUTSCHLAND | EN
PRODUCTS & SERVICES
INFORMATION CENTER
ABOUT US
JOBS
COUNTRIES & LANGUAGES

Understanding your media presence

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First Insights
With First Insights, you can easily evaluate the media presence of your chosen search term at any time and on any device.
ARGUSinsights Basic
Gain initial insights into your media presence with the ARGUS media cockpit.

View the most important KPIs for your media presence on a dashboard.

ARGUS media cockpit

Get a cross-media overview of your media presence and thus an indication of the success of your PR and media relations work, as well as insights to support your communications and corporate strategy.

The core of ARGUSinsights Basic is the web-based ARGUS media cockpit. In the clearly arranged dashboard, you can see up-to-date information about your media presence, illustrated in a visually appealing way in the form of graphics and charts – using a customised design if you choose. The information condensed in graphical form shows the most important key figures and allows you to easily share insights with your internal stakeholders.

THE BENEFITS FOR YOU

Overview
Visually appealing dashboard with all the key quantitative figures, such as number of reports, reach, advertising value and circulation.
Cross-media
This analysis covers reports from all media types: print, TV, radio, news agencies, online news and social media.
Up to date
Analyse the data yourself at any time using various filters, such as top search terms, media type, and regional distribution.
Easy to use
The dashboard can be easily integrated into your familiar work environment, such as Microsoft Teams, a newsroom, an intranet or BI tools.
ARGUSinsights Basic services
Your media cockpit
  • The standard ARUGS Media Cockpit forms the basis of the service and can be expanded with additional services.
  • The scope of the dashboard depends on the media monitoring you have selected – according to the media type and number of search topics.
  • The resulting key figures form the basis for quantitative media analysis.

ARE YOU READY?

More than 10,000 clients have placed their trust in ARGUS DATA INSIGHTS’ services. See for yourself how you can keep an eye on your media presence using the media cockpit.

Contact sales

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