Manage your AI reputation with AI Brand Intelligence Monitoring

The service comprises two products that optimally complement each other but can also be ordered separately.

Manage your AI reputation with AI Brand Intelligence Monitoring

Use the web application AI Brand Intelligence Monitoring to continually monitor your reputation in the leading AI models. Discover how the models rate your company and brands, and receive real-time alerts in the event of significant changes.

Use the tool’s six integrated modules to obtain more precise information about your Reputation, reputation, risks, customer opinions, competitors, trends and your positioning in relevant topic areas. The new LLM-NPS Score (Large Language Model Net Promoter Score) shows whether AI models recommend your brand.

The Dashboard clearly displays all of the results and enables you to filter by AI model, sentiment or any of the six modules. An automatic summary brings together the key statements from all models.

Request a demo

Your benefits with AI Brand Intelligence Monitoring

Continually monitor your reputation in AI models

Receive an alert in the event of significant changes

Compare your competitive positioning in LLMs

Detect risks, trends and narratives at an early stage

Optimise your reporting through standardised KPIs

Measure your image as an employer in AI systems

Assess customer opinion through customer experience & feedback templates

Use the dashboard to obtain a clear overview of all of the results

The six monitoring modules

Six specialist modules, each of which cover a specific aspect of brand perception, are used for monitoring.
These can be used individually or combined.

LLM-NPS Score – the new KPI for AI visibility

The LLM-NPS Score (Large Language Model Net Promoter Score) measures how likely it is that AI models will recommend your brand. The score is calculated on a scale of 0–10 for each individual AI model and as an overall score for all models. Regular measurements enable you to track developments over time. The score is evaluated as follows:

Promotors (score of 9–10): AI recommends your brand actively and with conviction.

Passive (score of 7–8): AI mentions your brand but does not recommend it.

Detractors (score of 0–6): AI expresses reservations or recommends alternatives.

Analyse your AI reputation with AI Brand Intelligence Analytics

AI Brand Intelligence Analytics gives you structured AI visibility and reputation analysis – either as a one-off or at a delivery frequency of your choice. The analysis considers various stakeholder perspectives ,while also offering a competitive comparison and a Power BI dashboard. AI Brand Intelligence Analytics identifies the central narratives and perception patterns that AI models associate with your brand. These are used to derive your positioning, opportunities, as well as potential reputation factors and risks.

Results are based on systematic questioning of the leading AI models from the perspective of various stakeholder groups, such as employees, applicants, investors or customers from the B2B or B2C area. Every analysis relates to exactly one brand or company, one specific topic (e.g. attractiveness as an employer, sustainability, product perception) and one geographic market. The answers currently output by AI assistants, the sources on which these are based, and the stability or variability of the generated content are all determined. The survey is conducted in German, English, French and Italian.

Benchmarking compares five competitors with regard to perspectives, visibility and tone on the basis of identical questions.

Request a quote

Professional Power BI dashboard for a rapid overview

Various aspects, such as visibility, sentiment/tone, positioning compared to competitors, sources, and reputation factors and risks, are displayed through the use of clear diagrams. You can also dynamically filter by model, stakeholder, language and period.