Receive a cross-media overview of your media presence and thus an indication of the success of your PR and media relations work as well as insights to support your communications and corporate strategy.
The core of ARGUSinsights Premium is meaningful reporting that analyses your media impact from a quantitative and qualitative perspective, and presents clear and visually engaging results in text and graphic form. Optimisation approaches are presented.
The topic analysis examines how reporting on individual topics has developed over time.
Analysis of central reputation drivers and issues that adversely affect reputation, their development, and that of the reputation itself.
The benchmark analysis compares a company’s media presence with that of its competitors.
Success analysis of specific communication measures, such as press releases and press conferences.
The stakeholder analysis takes a detailed look at which internal and external actors appear in coverage.
The social media module offers an overview of a brand or company’s presence on social media.
The CEO analysis summarises the perception of the CEO in media coverage and maps reputation values, as well as the central topics relating to the person being examined.
Management Summary, Visibility Index, Customized Delivery Cycle, Monthly Dashboard, Full Article Set Coding, Consulting
More than 10,000 clients have placed their trust in ARGUS DATA INSIGHTS’ services. See for yourself how you can use the right insights from the analysis as a basis for your future business decision-making.